Hungry Jack

Hungry Jack’s is the Australian franchise of Burger King, owned by Jack Cowin's Competitive Foods Australia.

Couldn’t use “Burger King” in Australia due to a trademark, so chose “Hungry Jack’s” from a Pillsbury brand. 

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Burger King tried to end the franchise; Hungry Jack’s won a major lawsuit and A$46.9M in damages. 

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It offers exclusive items like the Bacon Deluxe and Grill Masters range, along with a distinctive breakfast menu and plant-based options like the Rebel Whopper.

Partnering with V2food, Hungry Jack’s introduced meat-free burgers, expanding its vegan offerings to meet rising consumer demand. 

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